Want to get more likes on Instagram? We live in such exciting times wherein social media app like Instagram is not just for entertainment, but we have made it a mechanism to capitalise and earn through it. Getting more and more likes on your Instagram post is an excellent way to ensure that your post gets acknowledged, but even though there are many talented people on this app, only a few have cracked the way to getting more likes on their posts.
More likes on Instagram means that you are hitting two targets with one arrow, with the first target being that your work is getting recognised on a much bigger scale and has a better reach, while the second target is you have opened up a more sure shot way of letting the world witness your work/ your art through your post and helping you land some potential clients for yourself.
Suppose you are giving out amazing posts on Instagram but not getting the reach you expect. In that case, all you need is to go through our article and learn the 9 minor adjustments you need to make to ensure that you get a significant growth in your Instagram likes and have a more reasonable engagement across-the-board.
1) Learn from leading brands and enterprises to motivate yourself
Researching how these big brands and enterprises have such a great reach on Instagram is a great way to learn and imbibe those learning onto your Instagram account to get more likes. You can widen your work circle, get in touch with someone from the marketing industry on LinkedIn or through any other means like getting in touch with someone from your office who is from the marketing team and get a rough idea of how these industry giants are having such a great engagement on their posts.
Shivesh Bhatia, a famous Indian chef, shows the audience how to make a particular dish or beverage through his post. His simple illustration has motivated him to keep doing so, as this ensures that he has organically growing engagement on each post. You can take inspiration from his technique and imbibe some of it to get more likes on your Instagram content.
2) Have a contest set up that is based on likes
One of the easiest ways to have a good reach on your posts on Instagram is a giveaway competition where a few lucky winners will get gift hampers from your side since peeps love to get in contests and win prizes. Engagement increases if you have set up an easy contest level through your post.
To set up a contest based on likes, the first and foremost thing you need to do is ensure in your post that the entry to the contest is by liking your post. In a like-based contest, there are other rules that you can set as well, such as your account should be followed by the person entering your contest and that they tag their friends and family to your contest-based post. These methods are so easy to follow that you will get a lot of traffic and engagement on your Instagram posts.
Kiaraskynails is one of the many examples that follow the technique stated in our 2nd point to have more likes on Instagram and a better engagement.
3) You need to know what type of Hashtags to use
Knowing what hashtags will grow your account’s reach is very important if you want more likes on Instagram. You need to ensure that you do not ruin your posts with unnecessary tags that are not remotely related to what you have posted. You need to weed out the useless hashtags and choose the relevant ones for your post. Finding Instagram influencers and content becomes more effortless when you select brand-based hashtags.
Fabrizio Romano, a famous Italian Football Journalist, uses only the relevant tags related to football to ensure that his posts reach the targeted audience and has his iconic #herewego hashtag that has made its mark as a hashtag that only he and his followers use.
4) Tag the accounts where it’s due
It would help if you gave recognition where it is due. Tag people with whom you are working in your post. If you have products or individuals in your pictures, tag them on your post. This is a bit of a time-consuming process, but it does give recognition to the people and products you worked with and doing such minor tweaks tends to result in big brands (whose product you may have highlighted in your post) liking your post and leaving a comment on them.
Sometimes brands whose product you did not use to highlight in your post also like your post and leave a comment as they may like your post’s presentation skills, and there is no harm for you getting like from such brands anyway as long as you get more likes on Instagram.
Tereva David, a well-known surfer, tagged GoPro in his post and other brands that helped him make his post and later on, GoPro’s official page reposted Terava’s post.
5) Asking your followers to tag their peers/family
Have you seen intriguing posts on Instagram and suddenly wished that your peers/family also visited the post? Well, you can post such content wherein the Insta user who saw your post wants to share it by copying your post’s link, DM the post to their peers/family, or tag their peers/family on your post’s comment tab. Some intriguing posts that will attract the Instagram user would be as follows-
One8Select ambassador Virat Kohli is asking people to tag their friends for the #BFFChallenge is another way to get more engagement on your posts.
a) Posting Instagram Reels
Instagram Reels are showcased over Instagram all the time. Once you know what is viral on Instagram, make it a Reel rather than putting it as a post or as a story. Reels are more accessible for Instagram users to share with their peers/family and are also exhibited on users’ Explore pages option, making it easy for people to uncover.
b) Posting Animal Photos
Who doesn’t adore goofy animals? Showcasing humorous or adorable content sometimes is a great way to humanise your brand and ensure that people double click on your post to give it a like.
c) Posting Memes
Memes are a sure-shot way to get great engagement on your page, as having good laughing content will never go out of style.
6) Tagging in the location in your post
This minor tweak in your travel-based posts will be helpful as tagging a location guarantees that your post pops up when Instagram users look at a location.
There are a lot of Instagram-savvy eateries that use Instagram to explore the most suitable eating and carouse options at a diner. Opening a tagged location lets them quickly find pictures of the feasts they like to try. If you post some great content, the Instagram likes will tend to come via the location tag.
Shehnaz Treasurywala, a famous Instagram influencer, has location tagged the city in her post. Those who want to visit or learn more about the place can explore all the posts in the location. It’s also feasible that others will come to this post because they were looking at Venice as a possible holiday place. Those visitors are the ones who will add on to the likes.
Also Read: Top 5 Trello Tips to Boost Your Productivity
7)Make great captions for your posts
The best way to ensure your post gets noticed and liked is if you have a compelling caption, as the correct tone in your captions can really enchant your audience.
Creating exemplary captions has perks as people tend to look forward to the following post’s captions and invest more time with your posts. Composing interesting captions is a talent that one can develop over a period of time.
A famous Hollywood actress, Katherine Langford, makes a compelling caption on environmental change and global climate. Her post has reached a considerable amount of likes because the topic she posted upon is scorching, and to add the cherry on the top, her words have been intriguing on this post.
8) Follow the meme or the viral content
With the right timing, you can use viral content and memes to boost your engagement on Instagram. To integrate memes or viral content in your account, you need to ensure what sort of appetite your audience has and make memes or viral content according to their needs and something that they can digest.
For some accounts, memes can work the opposite, and they may lose their audience, so knowing what works for the audience is very important before any post is put out.
Ensure that you do not post memes or viral content for the sake of it; you need to study your audience before you put up any such content.
Chipotle, a famous food manufacturing brand, is known to make memes to engage with its audience from time to time.
9) Post all sorts of content available on Instagram
You have Stories, Reels, etc., as options on Instagram now, so you can increase your engagement and get more likes on Instagram. You can take advantage of the different posts you can put on Instagram, promote your content in different ways, and see which one works best for your account.
For many influencers on Social Media, Instagram is the main source of showcasing their work and earning a living out of it, and if their work does not reach the targeted audience in full swing, then things will start looking a bit bleak in the future. Knowing the tips and tricks to have a more engaging Instagram account is a very crucial skill for many.
We hope that our articles help you learn the ways through which you can learn how to get more likes on Instagram and have a better reach overall.