Apple plans to launch its first smart home security camera in 2026, marking its entry into the home camera market. On Monday, analyst Ming-Chi Kuo shared this news, adding that Apple expects to mass-produce the camera in 2026 with annual shipments projected in the tens of millions. Chinese tech company GoerTek will be the exclusive assembly partner for the project.
Strong Ecosystem And Privacy Commitment
Apple’s entry into the home camera space reflects its push into smart home tech. The new camera will likely connect with HomeKit, enabling users to view feeds across Apple devices without third-party apps. This setup enhances convenience and creates a smoother user experience.
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Kuo believes Apple’s camera will integrate seamlessly with its existing ecosystem. Thus, by connecting wirelessly with Apple devices like iPhone, Apple Watch, and Apple TV, the camera will allow users to monitor and control it easily. Also, with this deep integration gives Apple’s camera a competitive edge over other smart home cameras.
Apple’s focus on privacy and security could set a new industry standard. HomeKit Secure Video, already used with third-party cameras, offers end-to-end encryption. Thus, an Apple-made camera with similar features could encourage competitors to strengthen their security.
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Impact On The Smart Home Camera Market
Apple’s entry could disrupt the $7 billion home camera market, which sees around 35 million units sold annually. Its focus on data security may raise expectations for privacy, prompting rivals to improve their own features.
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While Apple hasn’t confirmed the camera, Kuo’s insight suggests the project is underway. Apple’s smart home division may also be working on a smart display like Amazon’s Echo Show 15, indicating broader interest in home tech. With Apple’s reputation for privacy and its extensive ecosystem, its entrance could challenge competitors in the home security market.
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