OnePlus Hasselblad Partnership Now Over: The Biggest Setback For Camera Fans?

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    OnePlus Ends Hasselblad Bond: To Bring Its Own Camera Tech
    • Users’ View On OnePlus Hasselblad Fallout: A Setback Or A Surprise?
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    OnePlus Detail Max Engine To Come With OnePlus 15
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    Know More About OnePlus 15
  • OnePlus is finally ending its partnership with Hasselblad. Is it a controversy? Or just a publicity stunt? Well, it’s none of them, because the brand is coming up with its own camera technology. Yes, you heard that right, there is going to be a new camera technology, a new camera design, and a complete shift in the making of the OnePlus 15. So, let us discover more about this story in this news inside. 

    OnePlus Ends Hasselblad Bond: To Bring Its Own Camera Tech

    Hasselblad and OnePlus have collaborated for the last five years to improve picture processing and colour science on OnePlus’ high-end phones. Through intensive effort on colour correction, light balance, and realistic rendering, OnePlus devices were able to produce photos that looked natural.

    Users loved the unique design and that ‘elegant logo’ that Hasselblad used to show up with in OnePlus phones. 

    OnePlus DetailMax Engine

    Also Read: Xiaomi Phones That Will Receive Four Major Android Updates: Check List

    But now, OnePlus is going to bring its own OnePlus DetailMax Engine to renovate the camera performance. 

    The makers and the authorities of OnePlus have claimed that the DetailMax Engine will be the best imaging technology in OnePlus phones and will give the clearest and most realistic photos on a OnePlus device to date.

    Users’ View On OnePlus Hasselblad Fallout: A Setback Or A Surprise?

    Although users have appreciated this new move, but leaving behind the OnePlus and Hasselblad partnership is a setback for many fans. There were lakhs of users who bought the OnePlus premium flagship phones for just this reason that they had Hasselblad camera technology. But, with an optimistic tone, fans are hopeful that this new tech will be good, and hope it to be a surprise and not a setback.

    OnePlus Detail Max Engine To Come With OnePlus 15

    The OnePlus DetailMax Engine is coming with the upcoming OnePlus 15 series. Furthermore, it will continue to be the go-to camera tech in the future phones of this brand. So, no more OnePlus Hasselblad partnership for the upcoming phones. 

    Know More About OnePlus 15

    The OnePlus 15 is coming with a 6.78-inch LTPO screen. It will come in two RAM variants of 12GB and 16GB RAM. Moreover, it will have the latest Snapdragon 8 Elite 2 processor, a triple camera setup of 50MP + 50MP + 12MP, a front camera of 32MP, and a 7000mAh battery.

    Also Read: OnePlus 15 Battery Storage And Colour Options Leaked: All You Need To Know

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    Highlights of the Story

    • OnePlus and Hasselblad’s partnership comes to an end. The upcoming phones will no longer feature this camera technology.
    • This is because OnePlus has launched its own Detail Max Engine camera and imaging technology.
    • This move will be inaugurated with OnePlus 15 and all further upcoming flagship phones from OnePlus.